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2024 Legal Marketing Trends Report

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The Content Loop™

Our Proven Process

Producing content on a monthly, recurring basis creates consistent and ongoing touch points with your network, keeping you top of mind and building your brand, so that no lead, referral, or opportunity is missed. They stay “in the loop.”

1

Recurring Touchpoints

We create content on a recurring basis as ongoing touchpoints with your network. This keeps you top of mind and builds your credibility so that no lead, referral, or opportunity is missed. You keep your audience "In the Loop."

Audience

Email List, Leads, Referrals, Clients, Colleagues, Relationships, Family, Friends, Vendors

2

Relevant Content

For the touchpoints to work, the content needs to be appropriate. We create content that educates your audience, provides value, answers questions, and is relevant to your world and theirs, finding the right balance...often repeating themes to build your authority as an industry leader!

3

Content Multiplication

Content volume is key, and we increase your total content by repurposing content to make even more. A few core pieces can be used in multiple places. For example, blogs are not only website content but are used in newsletters and as social media posts. Same for video, podcasts, etc!

4

Evergreen Consistency

Most marketing only works in the short term, but content is an evergreen solution. It will always work! So, we keep your content running consistently, repeating the process and reiterating your brand and services. Consistency in the long run creates a strong foundation, and makes all marketing work better!

Results

More Referrals
Better Clients
Higher ROI

Your download is on its way! But while you’re here…

Your download is on its way! Check your inbox for the email you associated with your LinkedIn account (and your spam folder just in case).

In the meantime, if you need help with your podcast, schedule a call with our team TODAY! We can also help with other content, such as blogging, social media, email, and more. Book now and let’s see how we can help you!

What Happens Next?

Check your email for a confirmation and a link to the meeting. This will NOT be a high-pressure sales pitch. That’s not how we do business.

Instead, we’ll take some time to get to know you and understand your needs. Then, we’ll tell you about our services and how they could help your firm. If it looks like there’s a good fit, we’ll talk about the next steps.

That’s really it. We look forward to speaking with you!