Our Team

Marc is a founding partner at Spotlight Branding. He is passionate about helping professionals understand the truths and myths about internet marketing, and educating them on how to get the most out of their marketing efforts. He is a proud graduate of UCF and earned his Master’s Degree in Business & Marketing.

Danny Decker is Partner & Cofounder of Spotlight Marketing & Branding. In addition to building his team, he frequently speaks at events and workshops and hosts multiple podcasts on the subject of business and marketing. His books, The Automatic Marketing Machine and Marketing Simplified are available on Amazon. Danny lives in Huntersville, North Carolina, with his wife & their two kids.

Megan leads our entire team. Her responsibility is to ensure clients receive outstanding services and content from the Operations team, creating an ongoing relationship and success for clients. A North Carolina local and a graduate of the University of North Carolina at Charlotte, Megan resides in Belmont with her husband and two daughters. In her free time, she enjoys running, tackling home projects, and reading the newest title on her book bucket list.

Fanny is our Operations Director. She leads our account managers and copywriters, ensuring our clients receive the best content for their firm. After graduating with a Master’s degree in Marketing and Communications in France, her country of origin, Fanny has worked in Marketing in Paris, New York City and Barcelona. She proudly speaks 3 languages (French, English and Spanish) and is passionate about understanding other cultures. She now lives on the Pacific coast of México with her husband where she enjoys reading, taking pictures, traveling (especially in a van), doing yoga, hiking, and snuggling with her dog Nola.

Jana is one of the first people you’ll talk to if you’re interested in working with Spotlight Branding. She guides business owners through what we do and how we do it to determine if our services are a good fit for their firm. She graduated from UNC Charlotte, where she pole vaulted and threw javelin for the Charlotte Track and Field team. When she’s not at work, she coaches a local club volleyball team and plays in occasional tournaments herself. Jana also enjoys mountain biking, visiting local breweries, and cooking up a mean steak (medium rare, of course).

Daniel Bowden is our Senior Digital Marketing Manager. He is responsible for overseeing the Account Strategists and Project Assistants, ensuring optimal results for our client's lead generation campaigns. Daniel lives in Charlotte and loves the outdoors, traveling, and nerding out on coffee.

John is Senior Content Writer where he creates blogs, social media posts, and ad copy for our clients. A graduate of East Carolina University, John spends his free time writing (he’s published 30 books!), playing drums, and hiking to waterfalls.

Dylan is a creative writer who leads with the reader in mind. He's been writing professionally since he was 16; fine-tuning a voice that connects with readers and clients through facts and consideration. When Dylan is not writing he's often reading, hiking, or watching and playing sports. As a graduate of St. Bonaventure University and Western New York native, conversations with him often end with "Go Bills!"

Matt strategizes ad campaigns that truly connect with audiences. He combines data-driven strategies with creative storytelling to deliver impactful results. A North Carolina native living in Raleigh with his wife, two daughters, two cats, and a dog, Matt spends his free time knitting, gaming, and getting lost in a good fantasy novel.

Steph is a passionate storyteller and visual artist. She has been world-building and writing as a form of self-expression since her youth. A voracious reader and keen adventurer, Steph easily settled into a B.A. in History from UNC at Charlotte with an emphasis on ethics, human rights, and film. When she’s not developing compelling copy for clients, you might find her enjoying the outdoors, creating art, and spending time with her husband, two children, and many pets.

Alan Tellez is a Paid Ads Coordinator, specializing in the development, implementation, and optimization of digital advertising campaigns. He works with various platforms and strategies to drive engagement and maximize results. Outside of work, he has a deep appreciation for storytelling through comics, movies, and shows, and enjoys collecting action figures and collectibles.

Guillermo Rodriguez serves as a Project Management Assistant, assisting in developing, implementing, and tracking engaging content for campaigns across all digital channels to ensure optimal results for our clients. He lives in Bogotá, Colombia.

Fer was born in Mexico City and has been living in Cancun for many years. She has a degree in International Tourism where she learned her passion for diversity and making people feel special and smile. She is passionate about kindness, learning, curiosity, empathy, traveling, and art. She enjoys music, books, movies, cooking, and training.

Mauricio is a seasoned sales and business development professional with extensive experience in the U.S. and Latin American markets. As a Client Success Manager at Spotlight Branding, he brings a deep understanding of client needs and a passion for delivering tailored solutions that drive growth. With a background in customer success, sales management, and talent acquisition, Mauricio fosters long-term relationships and ensures client satisfaction. He is based in Mexico City and enjoys film, travel, and quality time with friends and family.

Alejandra is a passionate communicator with a love for designing effective communication strategies and crafting impactful key messages. Hailing from Venezuela, she is a seasoned journalist with a Master's degree in Corporate and Political Communications. Over the past decade, she has dedicated herself to the dynamic world of communications, working with a diverse range of organizations, from NGOs to major corporations. She thrives on the power of words and the art of storytelling to connect, inspire, and make a positive impact in the world.

Andrea is passionate about learning new things and collecting random facts about the world. She’s moved around a lot since she was little so she’s always ready for a challenge and embraces change. Outside of work, her hobbies include all crafty things, trying out new recipes, going to workout classes, and reading. She currently lives in Queretaro with her husband and their two dogs.

Jhoan hails from Veracruz and is an avid sports enthusiast who enjoys both watching and playing a wide variety of sports. On weekends, you can often find him at the baseball stadium, enjoying the game alongside his girlfriend, family, and his dog Sanzón. He graduated from Universidad Cristóbal Colón with a degree in International Business and Markets and has a deep passion for creation and marketing, always striving to see beyond the surface to uncover deeper insights and innovative strategies.

Isu has a bachelor's degree in marketing from Universidad La Salle. She lives in Pachuca, Mexico, but her dream is to be a digital nomad and travel around the world. She loves music, plays the guitar and ukulele, and likes singing. She also enjoys going out with friends, getting to know new places, and living new experiences.

Mike has a passion for social media and everything it has to offer. Growing up, he was always interested in creating and showcasing his work. It started with a curiosity in photography, which enabled him to take photos for sporting events, engagement events, and model portfolios. All of these skills came together when he discovered his passion for social media, which led him to work on different social media projects including branding, content creation, and organic growth. When he is not working, he loves spending time with his family and raising his twins to be Rams, Canes, and Yankees fans.

After graduating from the University of New Hampshire in 2006, he joined the United States Marine Corps. For the next four years, Eddie served as an infantry officer in the 2nd Light Armored Reconnaissance Battalion and completed tours in Iraq and Afghanistan. Upon leaving, Eddie earned a Master of Fine Arts in writing and published his first short story. When he’s not writing, he sits on Lake Norman while sipping espresso and listening to Dave Matthews.

Nicole, our Paid Marketing Coordinator, manages and optimizes online ad campaigns, combining technical and creative skills. She is a marketing enthusiast who loves romantic comedies on the bookshelf or the big screen. Nicole speaks Spanish, English, and French. She's also a passionate traveler and a lover of alternative, rock, and pop music

Originally from New York City, Sofia graduated from Baruch College with a Bachelor's degree in Corporate Communication and Psychology. She is passionate about traveling, positivity, and learning new languages! She speaks English, Spanish, Italian, and is learning French, Japanese, and Portuguese. She also runs the positivi-texts Instagram page as a way to spread sparkle and encourage others.

Leah Decker is our Administrative Coordinator where she tackles various special projects and other behind-the-scenes functions that keep things running smoothly so that the rest of the team can focus on our clients. While not in the office, Leah is a passionate pickleballer and musician.