Our Team

Marc is a founding partner at Spotlight Branding. He is passionate about helping professionals understand the truths and myths about internet marketing, and educating them on how to get the most out of their marketing efforts. He is a proud graduate of UCF and earned his Master’s Degree in Business & Marketing.

Danny Decker is Partner & Cofounder of Spotlight Marketing & Branding. In addition to building his team, he frequently speaks at events and workshops and hosts multiple podcasts on the subject of business and marketing. His books, The Automatic Marketing Machine and Marketing Simplified are available on Amazon. Danny lives in Huntersville, North Carolina, with his wife & their two kids.

Megan leads our entire team. Her responsibility is to ensure clients receive outstanding services and content from the Operations team, creating an ongoing relationship and success for clients. A North Carolina local and a graduate of the University of North Carolina at Charlotte, Megan resides in Belmont with her husband and two daughters. In her free time, she enjoys running, tackling home projects, and reading the newest title on her book bucket list.

Jana is one of the first people you’ll talk to if you’re interested in working with Spotlight Branding. She guides business owners through what we do and how we do it to determine if our services are a good fit for their firm. She graduated from UNC Charlotte, where she pole vaulted and threw javelin for the Charlotte Track and Field team. When she’s not at work, she coaches a local club volleyball team and plays in occasional tournaments herself. Jana also enjoys mountain biking, visiting local breweries, and cooking up a mean steak (medium rare, of course).

Dylan is a creative writer who leads with the reader in mind. He's been writing professionally since he was 16; fine-tuning a voice that connects with readers and clients through facts and consideration. When Dylan is not writing he's often reading, hiking, or watching and playing sports. As a graduate of St. Bonaventure University and Western New York native, conversations with him often end with "Go Bills!"

John is Senior Content Writer where he creates blogs, social media posts, and ad copy for our clients. A graduate of East Carolina University, John spends his free time writing (he’s published 30 books!), playing drums, and hiking to waterfalls.

Steph is a passionate storyteller and visual artist. She has been world-building and writing as a form of self-expression since her youth. A voracious reader and keen adventurer, Steph easily settled into a B.A. in History from UNC at Charlotte with an emphasis on ethics, human rights, and film. When she’s not developing compelling copy for clients, you might find her enjoying the outdoors, creating art, and spending time with her husband, two children, and many pets.

Guillermo Rodriguez serves as a Project Management Assistant, assisting in developing, implementing, and tracking engaging content for campaigns across all digital channels to ensure optimal results for our clients. He lives in Bogotá, Colombia.

Alan Tellez is a Paid Ads Coordinator, specializing in the development, implementation, and optimization of digital advertising campaigns. He works with various platforms and strategies to drive engagement and maximize results. Outside of work, he has a deep appreciation for storytelling through comics, movies, and shows, and enjoys collecting action figures and collectibles.

Mike has a passion for social media and everything it has to offer. Growing up, he was always interested in creating and showcasing his work. It started with a curiosity in photography, which enabled him to take photos for sporting events, engagement events, and model portfolios. All of these skills came together when he discovered his passion for social media, which led him to work on different social media projects including branding, content creation, and organic growth. When he is not working, he loves spending time with his family and raising his twins to be Rams, Canes, and Yankees fans.

Maria has a bachelor's degree in Communication and Media and is passionate about marketing, social media, and bringing ideas to life. She loves exploring new ways to connect with people and express her creativity — whether through makeup, content creation, or design. Outside of work, she enjoys working out, reading, traveling, listening to music (especially Taylor Swift), and spending time with her family, friends, and her cat, Teo. For Maria, every project is an opportunity to learn, grow, and make a positive impact.

After graduating from the University of New Hampshire in 2006, he joined the United States Marine Corps. For the next four years, Eddie served as an infantry officer in the 2nd Light Armored Reconnaissance Battalion and completed tours in Iraq and Afghanistan. Upon leaving, Eddie earned a Master of Fine Arts in writing and published his first short story. When he’s not writing, he sits on Lake Norman while sipping espresso and listening to Dave Matthews.

Nicole, our Paid Ads Coordinator, manages and optimizes online ad campaigns, combining technical and creative skills. She is a marketing enthusiast who loves romantic comedies on the bookshelf or the big screen. Nicole speaks Spanish, English, and French. She's also a passionate traveler and a lover of alternative, rock, and pop music

Daniela is an extrovert communicator based in Puebla, Mexico, with a bachelor’s degree in Communication and 5 years of experience in digital marketing. Throughout her career, she's managed campaigns across different industries, working closely with clients in the US and Europe in roles such as Project Manager, Account Manager, and CSO. She believes empathy is her greatest strength—it allows her to truly connect with people and build long-lasting relationships. Outside of work, you’ll usually find her exercising, binge-watching TV shows, reading, or spending quality time with her pets, family, and friends. To her, time is the most precious thing we have, so she tries to make the most of every moment.

Alejandra is a passionate communicator with a love for designing effective communication strategies and crafting impactful key messages. Hailing from Venezuela, she is a seasoned journalist with a Master's degree in Corporate and Political Communications. Over the past decade, she has dedicated herself to the dynamic world of communications, working with a diverse range of organizations, from NGOs to major corporations. She thrives on the power of words and the art of storytelling to connect, inspire, and make a positive impact in the world.

Andrea is passionate about learning new things and collecting random facts about the world. She’s moved around a lot since she was little so she’s always ready for a challenge and embraces change. Outside of work, her hobbies include all crafty things, trying out new recipes, going to workout classes, and reading. She currently lives in Queretaro with her husband and their two dogs.

Jhoan hails from Veracruz and is an avid sports enthusiast who enjoys both watching and playing a wide variety of sports. On weekends, you can often find him at the baseball stadium, enjoying the game alongside his girlfriend, family, and his dog Sanzón. He graduated from Universidad Cristóbal Colón with a degree in International Business and Markets and has a deep passion for creation and marketing, always striving to see beyond the surface to uncover deeper insights and innovative strategies.

Isu has a bachelor's degree in marketing from Universidad La Salle. She lives in Pachuca, Mexico, but her dream is to be a digital nomad and travel around the world. She loves music, plays the guitar and ukulele, and likes singing. She also enjoys going out with friends, getting to know new places, and living new experiences.

Claudia has a bachelor's degree in Marketing and is currently studying for a master's degree in Digital Marketing. She considers herself a creative person who enjoys exploring new ways to express herself, whether through painting techniques, crochet, or learning a new language. Claudia loves spending quality time with her family and friends, discovering new places, and meeting new people. For her, every new experience is an opportunity to grow, both personally and professionally.

Natalia is a creative person with a passion for makeup and a love for trying new things. She graduated from the Colegio de Imagen Pública with a degree in Public Image and specialized in Digital Marketing, combining her strategic knowledge with her flair for creativity. She consistently strives to execute projects innovatively and efficiently, finding original approaches to stand out and make a lasting impact.

Originally from New York City, Sofia graduated from Baruch College with a Bachelor's degree in Corporate Communication and Psychology. She is passionate about traveling, positivity, and learning new languages! She speaks English, Spanish, Italian, and is learning French, Japanese, and Portuguese. She also runs the positivi-texts Instagram page as a way to spread sparkle and encourage others.