🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!
⚠️ Most law firms waste money on Facebook ads by skipping the planning phase. In this short but essential episode, Danny Decker lays out the three critical questions every lawyer must answer before launching a campaign. If you’re serious about generating leads that convert—and avoiding vague, expensive ads—this is your roadmap to getting it right from the start.
📌 Key Takeaways
- Define exactly what service you’re promoting before launching an ad.
- Get laser-specific about who your ideal client is.
- Know your target cost-per-client before spending a dime.
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Spotlight Branding
Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!
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