Are You Spending Enough on Marketing? Most Law Firms Aren’t

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🚨 Most law firms are stuck in a dangerous loop—spending too little on marketing and wondering why they’re not growing. In this episode, Eddie and John break down the true cost of underinvestment, explain why $1,000 a month won’t cut it, and offer a clear roadmap for small firm owners ready to level up. Whether you’ve been burned by bad agencies or you’re just unsure what to budget, this conversation pulls no punches and delivers clarity.

📌 Key Takeaways:

  • Spending too little on marketing can sabotage your firm’s growth—even if you’re doing “something.”
  • A realistic marketing budget should reflect your revenue, goals, and local competition.
  • You can’t generate and nurture leads well on a shoestring—stop treating marketing like an afterthought.

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Spotlight Branding

Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!