Center Stage
 Having good systems and processes in place saves time, makes your firm run smoother, and open up a world of opportunity to grow and scale. Andrew Zihmer from Zihmer Law has taken his background as an engineer and helped his wife turn their law firm int … |
Your marketing brings the leads in, but your intake team can be the real key to your firm’s success. This week, we chat with Adam Reiman from lawyer.com about the importance of a good intake team and what they need to be doing to ensure the firm’s succ … |
What’s your story? How do you avoid becoming a commodity? These are some of the biggest issues small firms face when it comes to their branding. This week, we’re joined by Storify founder Seth Erickson to discuss what you can do to stand out from the c … |
Stories create connections! This week on Center Stage, we’re joined by brand expert, consultant, and founder of TB Media Group Tamika Bickham to talk about how to craft a purposeful story (even if you don’t think you’re that interesting) and how to cre … |
According to our 2022 Legal Marketing Trends Report, only 33% of law firms use video in their marketing strategy and early 2/3 of those who don’t say they can’t see the value in it. Our guest this week, Robert Weiss from MultiVision Digital, aims to he … |
Are you creating consistent touchpoints with your current and past clients, or are you churning through them at a high rate? This week’s guest, financial advisor Keith Taylor, joins us to talk about the importance of focusing on retention and how you c … |
Email marketing is NOT DEAD! This week we talk with email expert Ken Countess about the power behind email (with data to back it up), the strategy for success, and the metrics to track. Learn more about Ken and get his free email audit at www.kenisemai … |
We’ve been telling you for years that you can run the firm of your dreams, enjoy life, and be successful. Now, hear it straight from another lawyer’s mouth as we chat with attorney Jen Lee about all the ways you can find your freedom and run a firm you … |
What does your marketing message say about your firm? This week, we chat with Kate DiLeo about how to craft a marketing message that focuses on your audience and your firm’s purpose. Check out Kate’s new book, Muting the Megaphone, and see all the ways … |
Sure you can have the best lead generation marketing in the world, but if you’re not doing anything to nurture and educate your audience, they’ll go elsewhere. Attorney Karalynn Cromeens has done an excellent job of incorporating the educational side o … |
