🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!
💰 Too many law firms throw money at marketing without a real plan. In this episode, Danny Decker lays out the essential first steps—from setting growth goals to defining your ideal client and creating emotional, SEO-smart content. Whether you’re brand new or refining your funnel, this is your starting line.
📌 Key Takeaways
- Learn how your growth goals should drive your marketing strategy.
- Discover why understanding client emotions is the key to better content.
- Get the 4-part framework that turns clicks into actual clients.
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Spotlight Branding
Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!
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