🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!
📉 Most law firm ads flop because they ask for too much right out of the gate. In this episode, Danny Decker shows you how to lower the barrier of entry using lead magnets, landing pages, and automated email follow-ups. Learn the smart ad strategy that builds trust, captures leads, and turns cold clicks into real consults.
📌 Key Takeaways
- Why low-barrier offers drive higher ad conversion.
- How to use landing pages to focus attention and collect leads.
- The anatomy of a drip campaign that leads to booked consultations.
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Spotlight Branding
Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!
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