Marketing involves creativity, as well as strategic/analytical thinking. It’s extremely rare to find a single person who can do both of those things exceptionally well, which is why it’s important to make sure you supplement your marketing staff with another person or vendor who fills in their weaknesses.
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Spotlight Branding
Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!
Latest posts by Spotlight Branding (see all)
- The Truth About Conversions: What Law Firms Need to Know - May 16, 2025
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- You’re Not Forgotten—You’re Just Forgettable - May 15, 2025