Marketing Madness: The Overrated Team: SEO – LFMM 652

Could SEO be the most overhyped player in the marketing game?  We’re questioning the dominance of search engine optimization in the legal sector and revealing why SEO might not be the court king it’s made out to be. Stick with us as we explore the true value of SEO for law firms and unpack the misguided push to rank for an endless list of search terms.

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Spotlight Branding

Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!