🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📊 Most law firm owners ask, “How much should I spend on marketing?” In this episode, Danny Decker breaks down the common budgeting mistake that keeps firms stuck and reveals the smarter way to treat marketing as an investment, not just an expense. If you’ve ever wondered whether your marketing dollars are actually fueling growth, this Read More
What Should Your Marketing Budget Be?
One of the most common questions law firm owners ask is, 'What should my marketing budget be?' The answer depends on your firm’s goals, growth stage, and market conditions; however, we’ve got some guidelines… The 10% Rule of Thumb A widely accepted benchmark for law firms that want to grow is to reinvest around 10% of your top-line revenue back into marketing. This figure is NOT just your advertising budget or Read More
How Law Firms Can Advertise on a Limited Budget
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📣 Think you need thousands of dollars to make paid ads work? Think again. In this episode, Mike and Danny lay out a step-by-step approach to law firm advertising that starts with just a few hundred bucks. You’ll learn the three campaign types that matter most—retargeting, lead nurture, and “call me now”—and how to layer them as your Read More
How Do You Get Clients When You Have No Marketing Budget?
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 💡 You’ve launched your law firm… but you’ve got zero budget and no leads. So what now? In this episode, Danny and Mike break down exactly how brand-new lawyers can build momentum using nothing but hustle, time, and smart relationship-building. From Chamber of Commerce mixers to email newsletters and DIY social media, you’ll learn how Read More
Effective Legal Ads Start with the Right Budget
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 💰 Throwing money at ads without a plan won’t cut it. In this episode, Danny Decker breaks down exactly how much law firms should be spending on Facebook, Instagram, Google, and LinkedIn—and what kind of leads you can expect at each level. If you're wondering whether $750 or $2,000 is enough, this episode gives you the real Read More
