🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!
💥 Law firm marketing is more broken than most attorneys realize—and it’s not even their fault. Eddie and John break down the big disconnect between what firms think they should be doing and what actually works. From SEO to AI to VAs to social media, this episode reveals how trying everything means mastering nothing—and why this scattered approach keeps firms stuck, burned out, and invisible.
📌 Key Takeaways
- Most firms spread themselves thin across too many tactics without clear strategy.
- The real problem isn’t effort—it’s distraction and misdirection.
- Fixing the disconnect means doing less, but doing it with purpose.
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Spotlight Branding
Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!
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