The Laws of Content Marketing Part 2: People, Not Search Engines – LFMM 308

Marc explains our second law of content marketing, which covers why it’s more important for your content to focus on search engines instead of people.

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Spotlight Branding

Spotlight Branding is a content marketing and branding firm for lawyers and other professionals. Our goal is to help you create an online presence that positions you as a credible expert in your field, keeps you connected with your network in order to stay top of mind and increase referrals, and to become more visible online so prospects can find you!