🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎯 Every law firm knows they should be running ads—but which platform is the smartest choice? In this episode, Danny Decker breaks down the pros and cons of running campaigns on Google, Meta (Facebook & Instagram), and LinkedIn. From high-intent leads on Google to nurturing prospects on Facebook to B2B targeting on Read More
Are Local Service Ads Better Than Google Ads for Law Firms?
Here’s a law firm marketing question we hear often:“Do Local Service Ads (LSAs) work for law firms or should we stick with traditional Google Ads?” You may not be surprised to hear that the answer is… it depends. We’ve seen plenty of law firms have great success with both campaign structures, and we’ve also seen plenty of law firms not do as well. As always, with marketing, the answer is test, Read More
Google vs. Meta vs. LinkedIn: Which Ads Actually Work for Law Firms?
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎯 Every law firm knows they should be running ads—but which platform is the smartest choice? In this episode, Danny Decker breaks down the pros and cons of running campaigns on Google, Meta (Facebook & Instagram), and LinkedIn. From high-intent leads on Google to nurturing prospects on Facebook to B2B targeting on LinkedIn, Danny Read More
A Better Strategy for Your Law Firm’s Digital Ads
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📱 Are your law firm’s digital ads working as hard as they should? In this episode, Danny Decker breaks down how small changes in your ad strategy can make a big difference in attracting the right clients online. Whether you’re running ads already or just thinking about it, this conversation will help you rethink your approach and Read More
The Art of Attracting Better Clients, Not Just More
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎯 Chasing every lead that comes your way can fill your calendar, but it can also drain your energy and your resources. In this episode, Danny and Mike unpack why focusing on better clients — the ones who pay well, fit your values, and make your work enjoyable — is the smarter long-term strategy. Learn how to identify your best Read More
Should Your Favorite Clients Help You Craft Winning Ads?
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 💡 Your best clients can be more than just satisfied customers — they can be your secret weapon for creating ads that actually resonate. In this episode, Danny and Mike share how tapping into your favorite clients’ opinions can fine-tune your marketing, boost response rates, and help you connect with more people you actually want to Read More
How Law Firms Can Advertise on a Limited Budget
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📣 Think you need thousands of dollars to make paid ads work? Think again. In this episode, Mike and Danny lay out a step-by-step approach to law firm advertising that starts with just a few hundred bucks. You’ll learn the three campaign types that matter most—retargeting, lead nurture, and “call me now”—and how to layer them as your Read More
What Kind of Ad Campaigns Actually Make the Phone Ring?
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📣 If your firm is ready to grow fast, this is the episode you’ve been waiting for. Danny and Mike break down “Call Me Now” campaigns—paid ads specifically designed to make the phone ring today. From Google to Facebook, learn what platforms work, how much you need to spend, and why this strategy is key to serious law firm growth. 📌 Read More
What’s the Smartest Way to Start Running Ads?
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📣 Think paid ads are only for big firms with deep pockets? Think again. Danny and Mike break down the smartest way to dip your toes into advertising—without burning through your budget. Learn why retargeting is your best first move, and how a few hundred bucks a month can keep you top-of-mind with people who already know and trust Read More
Facebook Ads, Email Marketing & Everything Between – PT 2
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! In Part 2 of this strategic breakdown, Danny Decker walks you through the final steps in building a marketing system that works while you work. From retargeting pixels and ad targeting to drip campaigns and monthly newsletters, this episode is packed with systems you can use to attract and convert leads—automatically. 📌 Key Read More
