🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 💬 Most law firm websites boast credentials—but overlook the one page that actually builds trust. In this episode, Mike Pelletier and Eddie Dzialo dig into the subtle yet powerful section of your site that makes clients feel understood. It’s not about where you went to school—it’s about why you do what you do, and how to show it. 📌 Read More
The Emotion That Built Empires—and Still Works in 2025
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🧠 What if your marketing is failing not because of your strategy—but because you're ignoring one critical human element? In this episode, Mike Pelletier and Eddie Dzialo break down the emotional foundation that separates forgettable firms from unforgettable ones. With insights dating back to 1923 and failure rates that’ll make your Read More
Why People Ignore or Forget Your Law Firm – Marketing Insights
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🧠 If people are ignoring or forgetting your law firm, your marketing isn’t speaking to them the right way. It’s not just about having a great website or landing page—it’s about understanding how potential clients think and what makes them take action. In this episode, Danny and Smike break down the key psychological triggers that help Read More
The Marketing Psychology Behind Landing Pages That Convert
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🔍 The Hidden Psychology of Landing Pages That Convert 🧠 Your landing page isn’t just a web design issue—it’s a psychology problem. In this episode, Danny and Smike break down the marketing psychology tricks that turn casual visitors into paying clients. From crafting irresistible headlines to optimizing forms for maximum Read More