In this episode we look at how online marketing, and your overall internet presence, greatly affects your offline efforts such as networking, advertising, and referrals. Read More
2016 Marketing Plan – LFMM 115
In this episode, I provide a few quick pieces of advice for how to construct your marketing plan to grow your law firm in 2016. Read More
Starting Your Firm with Financial Capital – LFMM 114
Many lawyers do not consider if they should start their own law firm and invest some financial capital from day one. Check out this episode for a few quick thoughts on why it might be worthwhile to consider that just like any other business, a law firm should begin with some capital from day one. Read More
Measure Your Marketing – LFMM 113
Listen to this episode to learn some of the different ways you should be measuring your law firm marketing, thus helping to determine if it is working. Read More
Should I Be Using Avvo? – LFMM 112
Avvo is one of the leading databases of lawyers on the internet. Listen to this episode for some quick thoughts of what you should be doing with your Avvo profile. Read More
How do I Pick My Marketing Company? Part 3 – LFMM 111
In part three of this three part series we look at pricing of marketing services and if you should have a one stop shop for your law firm marketing. Read More
How do I Pick My Marketing Company? Part 2 – LFMM 110
In part two of this three part series we talk about how to assess Return on Investment when making your marketing decisions. Read More
How do I Pick My Marketing Company? Part 1 – LFMM 109
In part one of this three part series we look at how to compare proposals of different marketing companies, and the importance of looking at quality and purpose, more than a list of services. Read More
Where Do I Start? – LFMM 108
Click below to check out this Podcast episode of the Law Firm Marketing Minute Read More
The Referral Gap Part 2: How to Close it – LFMM 107
This Podcast is part two about how to close the referral gap. Read More
