Do email newsletters really work for lawyers?

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Can Internet Marketing really influence my reputation as a lawyer?

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Can a non lawyer really write my blogs?

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As a lawyer, why does it matter if I’m perceived as an “expert”?

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As a lawyer, how can I get more business out of my existing network?

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As a lawyer, how can I build a stronger brand?

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What is “top of mind” awareness?

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Should I use Google AdWords? – LFMM 159

Check out our latest podcast episode to see if you should use Google AdWords to promote your law firm. Read More

How to Close the Referral Gap

This post was originally published as a guest-blog for Evolve Law.  According to a marketing survey conducted by Texas Tech, 83% of satisfied customers are willing to refer products and services. But only 29% actually do. In other words, the average business is only receiving one-third of the referrals they could be getting from their customers and clients. Apply this statistic to your law firm and you’ve got an Read More

How to Use Social Media for Your Law Firm, Part 2

Last week we covered several critical goals for an effective law firm social media presence. I recommend that you read the entire post if you haven't already, but here's a recap of the "big four" goals you should accomplish on social media: 1 - Build top-of-mind awareness with clients and referral sources. 2 - Enhance your credibility and reflect your status as a highly-educated and skilled professional. 3 - Read More