Booking a speaking engagement is one of the best ways to show off your expertise! This week, we're joined by coach and booking agent Anastasia Lipske to discuss strategy for getting more bookings and tips on how to be a better speaker. Grab Anastasia's e-book and learn how to join her monthly Q&A at www.accessspeakers.biz/thankyou Read More
Marketing Makeover Takeaways – LFMM 411
We had our Marketing Makeover winner in the office last week and it was absolutely FANTASTIC. Even more unexpected, we walked away just as inspired as our winner! Read More
5 Tips for Balancing a Remote-Hybrid Firm
Many businesses see the advantage of allowing employees to work from home. With so many people leaving their jobs rather than returning to full-time office work, offering remote options can prevent your firm from losing talent to the so-called "Great Resignation." It can also give you an edge when recruiting and increase overall job satisfaction, which means better work for clients. What isn’t so clear, however, Read More
4 Benefits of Owning Your Own Firm
No matter what stage you’re at in your career, you may occasionally wonder whether you want to open your own firm. Working for a larger practice gives you the advantage of an existing client base, a variety of new cases, and access to mentors, but if you’re the entrepreneurial type or just ready to benefit directly from years of experience, owning your own firm has some attractive benefits. Let’s take a closer look Read More
A Quick How-to Guide for Documenting Your SOPs
On any given day, there’s a lot going on at your firm. To keep chaos at bay, everyone needs to understand how things are done. This means knowing the answers to the following questions: What tasks are involved with a particular process, such as client intake or trial preparation?Who needs to do them?What are the best ways to get them done? By systemizing key processes at your firm, you develop the answers to Read More
056 – Improving Your Phone Conversions with Chris Mullins
Are your receptionists just answering the phones, or are they planting the seeds of a successful relationship? This week's guest, Chris Mullins AKA the Phone Sales Doctor, believes you can improve your conversion rates by how you interact with prospects over the phone. Whether it's your receptionist or a dedicated salesperson, Chris has some great insight. Learn more about how Chris can help at Read More
Ignoring the Turnover Crisis Is One of the Worst Things Your Firm Can Do
This post was submitted by Molly McGrath, a coach and consultant who has directed presidents and founders of national organizations and over 4,000 law firms in executive-level leadership, continuous improvement, and team empowerment initiatives to infiltrate new markets, leveraging partner ecosystems and producing profitability. Molly has 25 years of specific skillset experience serving as a Fractional CEO, CMO Read More
Stop Losing Clients Today! 4 Ways to Rethink Your Retention Marketing
Retention is crucial to your business. According to Investopedia, acquiring a new client can cost five times as much as retaining an existing one. And if that doesn’t convince you, research from Bain & Company and the Harvard Business School both show that a 5% increase in customer retention can boost profits by as much as 95%. If you don’t have appropriate retention strategies in place, 2022 is the Read More
It’s Time to Update Your Voicemail Greeting
This article was submitted by Janet Falk, Chief Strategist of Falk Communications and Research in New York City. She provides media relations and marketing communications services to attorneys with a solo practice, small law firms and consultants. She can be reached at 212/677-5770 or Janet@JanetLFalk.com As we start to settle back into life at the office, you anticipate more calls at your workplace phone. Take Read More
051 – Bringing in the Business with Steve Fretzin
Happy 2022! If your goal for the year was to grow your firm, this episode is a great place to start. Our guest this week, Steve Fretzin, is a lawyer coach who helps firms hone in their business development skills and teaches them the art of sales-free selling. Check out Steve's "Be That Lawyer" podcast and learn more about his program at www.fretzin.com Read More
