Social media is the present and future of marketing, but it can open up several ethical concerns with regard to conduct and how you present yourself. This week's guest, Emily Wiegert, joins us to explain what to really watch out for and what you shouldn't actually be worried about. Learn more about Emily and her work at www.thebackpocketcmo.com Read More
121 – Telling Your Story with Chris Vander Kaay
Your story is what truly connects you to your audience and builds that valuable trust more than any slogan or tagline ever could. This week in somewhat of a second-part episode to a previous guest, Darryl Isaacs, we're joined by Chris Vander Kaay from Brain Trust Legal Group to talk about why your brand and story are such powerful tools and can help your firm's growth. Check out Brain Trust Legal Group's upcoming Read More
Crafting An Effective Social Media Strategy
Sofia and Mike share the tips and tools you need to take your social media strategy to the next level! Read More
120 – Shoring Up Your Cybersecurity with Juan Carlos Bosacoma
It's one of the biggest concerns at every firm, and we're telling you what you should be doing to make sure your email and client data is secure. The best part? The solutions aren't nearly as complicated as the inner workings of the tech itself! Juan Carlos Bosacoma from CIT Landing joins us to discuss. Get a free Cyber Security Assessment and make sure your firm is doing all it can to be safe by visiting Read More
119 – Working with Fractional Leadership with Adi Vaxman
What would a fractional C-level leader do for your firm? Our guest this week, Adi Vaxman, has employed many, many C-level fractional leaders at firms of all sizes all over the country, and she joins us to talk about why you might need one and all of the things they can accomplish for you. Learn more about Adi and Sheba Consulting at www.shebaconsulting.com Read More
Streamline Your Operations and Increase Profitability
Joint webinar we did with LawKPIs all around finding your audience, generating referrals, and then utilizing data and reports to track your ROI. Read More
118 – Rethinking Your Marketing with Natalie Armstrong-Motin
There's a lot of "old school" marketing that's still just as effective today, and even more so when you utilize modern technology! This week's guest, Natalie Armstrong-Motin, has spent decades serving the legal industry and shares her insight into what you should be focusing on. Connect with Natalie on LinkedIn and check out the ways she can help your firm by visiting www.howtomarketmymediationpractice.com Read More
117 – Building Your Referral Strategy with Maile Collmer
Referrals are the lifeblood of your firm. Do you have a strategy in place to receive them or are you hoping for the best? This week we're joined by expert referral coach Maile Collmer to talk about networking and strategic conversations around referrals. Learn more at www.mailecollmer.com and get weekly referral tips at www.52referraltips.com Read More
116 – Healing the Human Brain with Scott Warrick
You have brain damage. But don't worry—we all do. Attorney Scott Warrick joins us this week to talk about the ways we damage our brains and how we can actually heal them just like any other part of our body. You don't want to miss this blunt and eye-opening conversation! Check out Scott's book, Healing the Human Brain, on Amazon and learn more at www.scottwarrick.com Read More
115 – Building a TikTok Presence with Attorney Darryl Isaacs
Apologies for no video this week. We struggled with some technical difficulties, but we'll be back next week. In the meantime, enjoy the audio recording! Whether TikTok gets banned by the government or not, the lessons and insight in this week's episode will absolutely help you with your firm's social media strategy. We're joined by The Hammer, attorney Darryl Isaacs, who has built a strong and engaged following Read More
