Whether you’re writing blog posts or coming up with content to put on your law firm’s social media accounts, it gets difficult to consistently come up with fresh material. Not only does your content need to be informative, but it needs to grab the audience’s attention, while also positioning you as a credible expert in your area of practice. Here are a few tips and resources that may be helpful when creating posts Read More

Offering a Free Resource on your law firm website - available to visitors for free, in exchange for their email address - is a big opportunity that many lawyers aren’t taking advantage of. Let’s talk about why. In fact, we refer to it as a “secret weapon” that you can deploy. Here are a few reasons why this is a big deal: Credibility. When you do research for yourself to find a professional in a certain Read More

With all the social media channels out there, it can be challenging to decide where to invest your time and money, in order to best reach your audience. In this post, I'm going to go over the social media sites that we suggest lawyers focus on - and why. Facebook - There are over 1.28 BILLION active Facebook users, meaning they don't just have an account, they use the site at least once per day. Monthly visitors Read More