Is It Smart to Let Non-Lawyers Write Legal Blogs?

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎯 Many lawyers assume only an attorney can write a legal blog — but Eddie is here to flip that idea on its head. In this Best Of episode, he explains why effective legal content isn’t about “sounding smart,” it’s about connecting with readers. Learn how non-lawyer writers can craft blogs that attract clients, build trust, and Read More

What Clients Really Remember About Your Firm

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🏠 In this “Best Of” episode, attorney Lisandra Matos of the Matos Law Firm shares how genuine hospitality and personal connection shape every client experience. From offering coffee to welcoming entire families into the conference room, she explains why the feeling you create in your office can matter more than any marketing Read More

One Platform Most Lawyers Still Overlook

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎥 In this “Best Of” episode, attorney Jeff Hampton shares how YouTube became the foundation of his law firm’s marketing strategy. He breaks down why short videos on TikTok and Instagram only go so far—and how long-form YouTube content builds true authority and trust with your audience. Tune in to discover why mastering one platform Read More

What Most Lawyers Don’t Realize About Email Engagement

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📧 Many lawyers assume email marketing has lost its power — but the data tells a very different story. In this Best Of episode, Mike and Jana dive into why email is still one of the most effective tools for law firms, how often people are actually checking their inboxes, and why ignoring email could mean leaving easy growth on the Read More

The Effective Way to Get Clients Saying “Yes” to Your Firm

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📈 Many law firms rely on free consultations as their main call-to-action, but that’s a high-threshold offer that scares away potential clients. In this Best Of episode, Mike and Eddie reveal why content marketing is the key to lowering the barrier, building trust, and getting prospects to say “yes” before they’re ready to commit to a Read More

Are You Making This Common Marketing Budget Mistake?

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📊 Most law firm owners ask, “How much should I spend on marketing?” In this episode, Danny Decker breaks down the common budgeting mistake that keeps firms stuck and reveals the smarter way to treat marketing as an investment, not just an expense. If you’ve ever wondered whether your marketing dollars are actually fueling growth, this Read More

Google vs. Meta vs. LinkedIn: Which Ads Actually Work for Law Firms?

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 🎯 Every law firm knows they should be running ads—but which platform is the smartest choice? In this episode, Danny Decker breaks down the pros and cons of running campaigns on Google, Meta (Facebook & Instagram), and LinkedIn. From high-intent leads on Google to nurturing prospects on Facebook to B2B targeting on LinkedIn, Danny Read More

Are You Leaving Referral Gold on the Table?

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! ✨ Many lawyers assume referrals will come just from doing great work — but that’s only part of the story. In this episode, Mike and Fanny reveal why your network forgets you faster than you think, and how consistent nurturing can dramatically multiply your referrals. If you’ve ever wondered why you aren’t getting as many introductions Read More

4 Financial Hires Every Growing Law Firm Needs

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 💰 Growing your law firm is about more than just getting new clients — it’s about building a solid financial foundation. In this episode, Mike sits down with financial expert Ryan Kimler to reveal the four key hires that every small but growing law firm needs if they want to scale past $500K and beyond. From bookkeepers to CFO Read More

A Better Strategy for Your Law Firm’s Digital Ads

🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts! 📱 Are your law firm’s digital ads working as hard as they should? In this episode, Danny Decker breaks down how small changes in your ad strategy can make a big difference in attracting the right clients online. Whether you’re running ads already or just thinking about it, this conversation will help you rethink your approach and Read More