Deciding to work with a vendor can be scary. You don't want to relinquish control and you aren't sure if someone else will do the job as well as you. We talk about how to fix that on this week's Law Firm Marketing Minute. Read More
SEO Link Building Explained – LFMM 440
Link building is a scam, at least in the way it's sold to people like you. It doesn't require magic knowledge or any extra effort. You can build it into your own systems. We explain all of that and more on this week's Law Firm Marketing Minute. Read More
The Catalyst for Growth Starts Here – LFMM 439
If you want to free up time and trust others to handle your firm in the way you want, it starts with having well-documented systems and processes. From there, the momentum builds and impacts every other facet of your firm. We explain how on this week's Law Firm Marketing Minute. Read More
Your Brand Is About These 2 Things – LFMM 438
Is your firm branding just a mascot or a caricature of what people think lawyers are? If so, that's okay, but it should be much more than that. We explain what we mean on this week's Law Firm Marketing Minute! Read More
The Two Approaches to Blogging – LFMM 437
Do you write blogs for SEO or for humans? This week on the Law Firm Marketing Minute, we explain both approaches and which one you should be focusing on. Spoiler alert—it's not the SEO approach. Read More
Branding Isn’t Just for Big Corporations – LFMM 436
Your idea of "branding" is likely influenced by what you see gigantic corporations do. And while you don't need to create advertisements simply for brand awareness, you still need to brand your firm in a specific way. We explain how on this week's Law Firm Marketing Minute! Read More
The Marketing Landscape Is Always Changing – Don’t Get Left Behind! – LFMM 435
Even though the best marketing takes time (as we discussed last week), new tech and opportunities pop up quickly, so you need to act and adopt fast in order to stay ahead of your competitors. We discuss the importance on this week's Law Firm Marketing Minute. Read More
Good Marketing Doesn’t Happen Fast – LFMM 434
We've been conditioned to get what we want in as little time as possible. Unfortunately, marketing for lawyers doesn't work like that. This week, we explain why consistency and time provide the best results. Read More
Create More Raving Fans (And More Referrals) – LFMM 433
Providing great customer service is pay-to-play. However, there are things you can do that can greatly enhance the experience people have while working with your firm that can go a long way towards helping you create more referrals. We talk about what those are on this Thursday Live edition of Law Firm Marketing Minute. Read More
Be the Loudest Person in the Room – LFMM 432
In this content-saturated world, the louder (more visible) you are, the more you'll be seen and heard. How do you do that without compromising integrity and still provide value to your audience? We discuss it in this week's episode. Read More
