🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!The AI Advancements the Public Doesn't Know AboutAI technology is lightyears ahead of what’s being publicly discussed, but most law firms are still only scratching the surface of its potential. In this episode, John Newton, head of technology and marketing at Ontro.AI, pulls back the curtain on the advanced AI Read More
Creating & Capitalizing On TouchpointsÂ
Look at some of the marketing services we provide our clients: websites, blogs, e-newsletters, video FAQs, social media, and podcasting. These were not random choices but were designed to work together. Imagine all of your past clients and connections are in the center of your circle. A touchpoint is when one of them comes in contact with one of your marketing efforts. However, not all of our services would land Read More
System Update: Why Law Firms Must Embrace AI Now – Ep 785
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm Ready for the AI Revolution?Is your law firm keeping up with the rapid advancements in AI technology? In this episode, John Newton, head of technology and marketing at Ontro.AI, explains why adopting AI is no longer optional—it’s essential for staying competitive. How is AI reshaping the legal industry? Read More
Lights, Camera, Clients: YouTube for Law Firms feat. Jeff Hampton – Ep 784
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Would your law firm benefit from YouTube? Let's find out!Are you wondering if YouTube could be a game-changer for your law firm’s marketing strategy? In this episode, Jeff Hampton, attorney and YouTube expert, breaks down how creating consistent video content can drive law firm growth and help Read More
Sales Cycles and Content Strategy: The Connection Many Law Firms Miss – Ep 783
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Is Your Law Firm’s Content Strategy Out of Sync?Ever wonder why some law firms convert leads faster than others? The answer might be in their sales cycle. In this episode, attorney and YouTube expert Jeff Hampton explains how understanding your law firm’s sales cycle—whether fast-paced or longer-term—can help you create Read More
Is There a Shortcut to YouTube Success? – Ep 782
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Does YouTube Success Come Easy for Lawyers?You’ve heard the stories of creators blowing up on YouTube, but is there really a shortcut to success? In this episode, Jeff Hampton, attorney and YouTube expert, shares the truth behind what it takes to build a thriving YouTube channel for your law firm. Spoiler alert: it’s not about quick Read More
The Beginner’s Blueprint for YouTube – Ep 781
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!What does YouTube offer for law firm growth?Think YouTube is just for viral videos? Think again. In this episode, Jeff Hampton, lawyer and YouTube expert, dives into a proven blueprint designed specifically for lawyers to use YouTube to attract more clients. We’ll walk you through how to focus on your most profitable Read More
Four Legal Marketing Misconceptions
You must determine your goals before developing a marketing plan or strategy. Marketing is as broad a term as legal counseling. Under both umbrellas, there are a multitude of disciplines that apply to different types of problems. All four marketing misconceptions we outline can be traced back to this thought process. Misconception #1: Blogs are for SEO Some marketing companies (we’re not one of them) view Read More
Mastering YouTube as a Busy Lawyer: an Overview – Ep 780
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Can You Leverage YouTube to Build Trust?Curious how YouTube could boost your law firm’s growth? In this episode, we’re joined by Jeff Hampton, a lawyer and YouTube expert, to discuss the benefits of using longform video content to build trust and attract potential clients. Jeff shares his approach to creating valuable videos that can be repurposed Read More
A Month’s Worth of Social Media Video Content: Step By Step – Ep 779
🎙Listen on Spotify, Apple Podcasts, or wherever you get your podcasts!Can AI Help You Plan a Month of Social Media Posts?Ever feel overwhelmed by creating enough social media content for your law firm? In this episode, we’re diving into how AI tools like ChatGPT can help you plan and generate a month’s worth of video content. From brainstorming topics to structuring your videos, AI Read More
