Who should your blog articles *actually* be written for? Many lawyers think that their articles need to be sophisticated and technical so that other lawyers see how smart they are. But what about your actual audience? We discuss on today's episode. Read More
Blog Week Day 2: How Long Should Your Blogs Be? – LFMM 519
Long form or short form? That is the question. Today, Blog Week continues with a discussion on how long your articles should actually be, and we weight the pros and cons of a longer versus shorter article. Read More
Blog Week Day 1: What to Write About – LFMM 518
This week is all about blogging. To start, we're covering what you should (and definitely should NOT) be writing about in your blogs. Read More
How to Create a Mindset That Leads to Happiness
A version of this article originally appeared on Forbes.com and was graciously provided by Paula Black. Paula is one of the world’s leading business and professional development coaches for lawyers, entrepreneurs & service providers, award-winning author & speaker. Happiness is a mindset. It comes from within you, not from your outside circumstances. You don’t have to have a "perfect" life to be happy. The Read More
Website Week Day 4: You Need a Lead Magnet – LFMM 517
Make your website work for you! Having a lead magnet is an easy way to generate more leads through your website without waiting on people to book a consultation. We share some tips and ideas for your own lead magnets on today's episode. Read More
Your Firm’s Social Media Just Got MORE VALUABLE with This Recent Google Change
We live in an era of information overload, making it hard to find authentic and experience-based details and insights. Fortunately, Google's Search platform has now introduced new features that not only assist users in finding and exploring diverse viewpoints but also offer an opportunity for your firm to showcase your expertise and experience on social media. If your firm has a social media presence (and it Read More
Website Week Day 3: Not All Hosting Is Equal – LFMM 516
When it comes to hosting your website, you get what you pay for...especially when it comes to back-end maintenance and security from a hack. We explain on today's episode. Read More
Website Week Day 2: Questions to Ask Your Developer – LFMM 515
Website Week continues where we highlight some very important questions you need to ask your web developer before you decide to work with them. Don't get burned! Read More
How to Use Google Business for Your Firm
Most people know how to use social media for their own personal use—you find and follow friends and people/companies you're interested in, you comment and like their posts, and you post your own content and photos. But how does that affect things for your firm? In this article, we'll focus on how to get the most out of Google Business. Who It's For: Obviously you know Google as one of the largest search engines Read More
Website Week Day 1: Don’t DIY Your Website! – LFMM 514
We're starting a huge series this week on various elements of your content marketing strategy, and we're kicking it off with your website. Today, we're explaining why taking the DIY route for your website isn't the best strategy. Read More
