We're getting settled into our new Charlotte office this week, but we'll be back live with new episodes next week! Here's a great Best Of episode. What's your marketing strategy? Should you be showing up everywhere, or should you be focused on staying top of mind? If you've followed us for any amount of time, you likely know where we stand. In this week's episode, we discuss how you can actually work to meld these Read More
Best of LFMM – Quick Video Tips!
We're getting settled in our new Charlotte office this week, so here's a Best Of episode! Filming video FAQs isn't difficult at all! We actually sat down and followed our own process to put ourselves in our clients' shoes, and now we're sharing what we learned and the tips we recommend to have a great shoot. Read More
Best of LFMM – Easy Prompts to Create Better Content
We're getting settled into our new Charlotte office this week, so here's some Best Of content! In this episode, we share some unique prompts to stir some creative ideas for content topics. Read More
Best of LFMM – How to Generate Content Ideas
We're getting settled in our brand new office in Charlotte this week, so here's a Best Of episode! Today, Spotlight Branding copywriter Eddie Dzialo discusses how to generate topics for your content. It's a lot easier than you might think! Read More
What Is AI Hallucination? – LFMM 639
This week we're covering the phenomenon of AI hallucination, a pressing issue for legal professionals incorporating artificial intelligence into their practice. Remember: AI is a powerful assistant rather than a replacement. We discuss strategies for fact-checking AI outputs and share tips on ensuring the highest standard of legal accuracy and integrity. Read More
3 Ways to Provide a Great Client Experience – LFMM 638
Lucky for you, the bar is pretty low on client expectations. These simple tips can make you stand out from the crowd and become a trusted provider to your audience. Read More
SEO Tactics to Ignore – LFMM 637
Marketing companies will do several things as part of the thousands of $$$ you pay them to boost your SEO rankings. But are any of them actually worth it or helpful? We're covering several tactics that aren't worth your time on today's Law Firm Marketing Minute. Read More
How Social Media Affects SEO – LFMM 636
In this episode, we'll guide you through the unexpected SEO benefits social platforms can bring to your firm's online visibility. This isn't about posting your phone number ad nauseam; it's about creating substance that commands attention and respect from search engines and potential clients alike. Read More
How Your Website Affects SEO – Part 2 – LFMM 635
On this episode of the Law Firm Marketing Minute, we're discussing the role your website's design and structure plays in your search rankings. From ensuring your site plays nice with smartphones and tablets to the subtle art of internal linking, we've got you covered with actionable insights that are straightforward yet incredibly powerful. Read More
How Your Website Affects SEO – Part 1 – LFMM 634
Your website is more than just a digital business card; it's a powerful tool for showcasing your expertise and connecting with your target audience. In this episode, we're going through the nuances of website design and user experience that can impact your search engine rankings. From URL structure to intuitive navigation, learn how Google's tracking of user interactions can either elevate or hinder your online Read More












