How Much to Invest in Your Marketing – LFMM 593

This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he answers an audience question about how much revenue should be invested back into a firm's marketing. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey! Read More

Lead Gen vs. Lead Nurture – LFMM 592

This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he explains the difference between generating leads and nurturing them. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey! Read More

How Your Firm Should Look at Social Media – LFMM 591

This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he explains how your firm should be viewing social media success. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey! Read More

The Truth About Email Data – LFMM 590

This week we're sharing highlights from Marc's presentation at the Wisconsin Solo & Small Firm Conference. In this episode, he shares the truth about email data. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey! Read More

You Should Be Giving Away the Farm – LFMM 589

Give away your knowledge for FREE! It isn't as detrimental as you think, and we explain why (plus the benefits) on today's episode. Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey! Read More

The Trends Report Survey Is Live! – LFMM 588

It's here! Please take a few minutes to complete our Legal Marketing Trends Report survey! 5 participants will be selected to receive an Amazon gift card as a show of thanks. The survey should take less than 15 minutes to complete. Head to www.spotlightbranding.com/survey today! Read More

You Don’t Need More Lead Generation – LFMM 587

Many lawyers are concerned about the lead for constantly generating more leads. But what if we told you that wasn't truly the case? We explain what we mean on today's episode. Read More

The Benefits of Finding Your Niche – LFMM 586

Are you a door lawyer or a niched-down expert? On today's episode, we share the power and benefits of having a singular focus for your law practice. Read More

The Power of Creating Loyal Clients – LFMM 585

YES - law firms can have loyal clients! On today's episode, we show you what that looks like and how you can create them! Read More

The Essential Functions of a Good Law Firm Website – LFMM 584

Today's episode is all about your firm's website and the essential functions it needs to play in order to convert at its best! Read More