We're wrapping up our short series on StoryBrand marketing with a few reasons why it works so well for law firms. Read More
StoryBrand Part 1 – What is it? – LFMM 572
Are you the hero of your firm's marketing message? If so, you shouldn't be! Today we're starting a short series on StoryBrand marketing and how it can help your firm. Read More
Lean Into the Awards You Win! – LFMM 571
Don't shy away from it! If you've won an award, shout it from the mountaintops (and do it a lot)! These awards go a long way towards building your expert status, and we share how to make that happen in today's episode. Read More
Is Your Website Mobile? – LFMM 570
Pull up your firm's website on your phone right now. Is it a good experience? If not, it's time to renovate your site. Over 60% of internet traffic is done on mobile, so it needs to be a top priority. Read More
How to Get Referrals from Past Clients – LFMM 569
Your past clients can be a wealth of referrals for your firm. You just need to make them part of your marketing ecosystem and stay top of mind. We explain how to do that on today's episode. Read More
Websites Don’t Create Leads – LFMM 568
Listen to us: WEBSITES DO NOT CREATE LEADS. They can convert them, but they can't create them. We explain what we mean on today's episode. Read More
Key Law Firm Metrics Part 3: Average Case Value – LFMM 567
Our metrics series continues today with a quick discussion around your firm's average case value. This is a really underrated metric that can tell you A LOT about how well your marketing is doing. Read More
Key Law Firm Metrics Part 2: Win Rate – LFMM 566
Our series on law firm metrics continues with a short discussion on your firm's win rate. What is it and why is it important to track? Marc has the answer. Read More
Key Law Firm Metrics Part 1: Leads – LFMM 565
We're starting a new series this week as Marc comes to you to talk about key metrics your law firm should be tracking. We're starting off with an easy one today with your firm's leads. Read More
Work On Your Firm, Not In It – LFMM 564
Marc returns for a quick reminder that, as a firm owner, you often have to be a business owner first and a lawyer second. Marc dives deeper into this thought on today's episode! Read More
