How much content should you try to pack into your email newsletters? Should you try to find other articles or a recipe to fill the space? We discuss on today's episode! Read More
Newsletter Week Day 1: How to Design Your Newsletter – LFMM 522
It's a new week and a new strategy. It's newsletter week! And today, we're kicking it off by sharing our tips for how to design your newsletter to keep readers engaged. Read More
Blog Week Day 4: How AI Fits into Your Blogging Strategy – LFMM 521
AI writer tools like QuillBot or ChatGPT can be great research and productivity tools for your blog writing, but should those tools be 100% responsible for your content? We discuss on today's episode. Read More
Blog Week Day 3: Who Should You Write For? – LFMM 520
Who should your blog articles *actually* be written for? Many lawyers think that their articles need to be sophisticated and technical so that other lawyers see how smart they are. But what about your actual audience? We discuss on today's episode. Read More
Blog Week Day 2: How Long Should Your Blogs Be? – LFMM 519
Long form or short form? That is the question. Today, Blog Week continues with a discussion on how long your articles should actually be, and we weight the pros and cons of a longer versus shorter article. Read More
Blog Week Day 1: What to Write About – LFMM 518
This week is all about blogging. To start, we're covering what you should (and definitely should NOT) be writing about in your blogs. Read More
Website Week Day 4: You Need a Lead Magnet – LFMM 517
Make your website work for you! Having a lead magnet is an easy way to generate more leads through your website without waiting on people to book a consultation. We share some tips and ideas for your own lead magnets on today's episode. Read More
Website Week Day 3: Not All Hosting Is Equal – LFMM 516
When it comes to hosting your website, you get what you pay for...especially when it comes to back-end maintenance and security from a hack. We explain on today's episode. Read More
Website Week Day 2: Questions to Ask Your Developer – LFMM 515
Website Week continues where we highlight some very important questions you need to ask your web developer before you decide to work with them. Don't get burned! Read More
Website Week Day 1: Don’t DIY Your Website! – LFMM 514
We're starting a huge series this week on various elements of your content marketing strategy, and we're kicking it off with your website. Today, we're explaining why taking the DIY route for your website isn't the best strategy. Read More
