Most lawyers never feel like they have enough time to do all the things they need to do. Alternatively, what if you're just trying to do too much with the time you have? Reframe how you see time and make the adjustments you need to maximize the time you have! Read More
Scam Alert! – LFMM 506
Today on Law Firm Marketing Minute we're alerting you to a scam that's making the rounds on websites and explaining what to do if you receive a message from this scammer. Read More
Marketing Tactics Part 7 – Playing with Your Rates – LFMM 505
We're wrapping up our series on marketing tactics with some advice and warnings about playing with your rates. Check it out! Read More
Marketing Tactics Part 6 – Inconveniences – LFMM 504
Have you gotten a marketing message where the sender made it seem like they had to go out of their way, pull some strings, and otherwise really inconvenience themselves so that YOU could benefit? Yeah, that's not true. We discuss why on today's episode. Read More
Marketing Tactics Part 5 – Scarcity – LFMM 503
We've worked some backend settings with our podcast host and only the first 100 people to see this episode will be able to download it!!! What a bunch of BS, right? Yet this marketing tactic is very commonly used. We expose it and let you know when someone might actually be telling the truth on today's episode. Read More
Don’t Wait Around on AI! – LFMM 502
AI tools—even beyond ChatGPT—are going to become more and more ingrained in our daily lives. It likely won't replace you, but rather help you win back more time or help you do more work for your clients. Even more, our friends at Lawyer.com are holding a $1 million AI challenge for the best legal AI idea out there. Submit your idea at ai.lawyer.com and potentially get up to $15 million in valuable Read More
Marketing Tactics Part 4 – Leaning on Emotion – LFMM 501
Emotion is a key marketing tactic, but playing too much into the negative emotions can ultimately backfire - either for your client or for you personally. We discuss on today's episode. Read More
Marketing Tactics Part 3 – Precious Metals? – LFMM 500
It's a big milestone for the Law Firm Marketing Minute today! We're continuing our series on marketing tactics by discussing the relevance of gold, silver, platinum, etc. in pricing models. Read More
Marketing Tactics Part 2 – Pricing Options – LFMM 499
Our series on marketing tactics continues today with an explanation on why you often see 3 different pricing options for things. Read More
Marketing Tactics Part 1 – The 99 Rule – LFMM 498
We're starting a BIG series on various marketing tactics. Today, we're talking about why so many things are valued at .99 cents instead of the nearest whole number. Read More
