Last week in part 1 of this series, we talked about what KPIs are, how to choose them, and how to integrate them into your firm. In this second part, we wanted to provide you with some inspiration on potential KPIs for your firm based on what others around the country are doing. Remember, your firm can have several different KPIs depending on the particular department or function you're trying to keep track of. Read More
Key Performance Indicators, Part 1: How to Choose and Integrate Your Firm’s KPIs
KPIs measure an individual's performance against the business's primary goals. There are several types; some emphasize financial performance while others focus on customers, operations, and talent management. As KPIs are tracked over time, they reveal trends and other data-driven insights that can guide your business decisions. Given that there are dozens of KPIs to choose from, how do you decide which ones Read More
086 – Building Your Intake Team with Adam Reiman
Your marketing brings the leads in, but your intake team can be the real key to your firm's success. This week, we chat with Adam Reiman from lawyer.com about the importance of a good intake team and what they need to be doing to ensure the firm's success. Adam has also graciously offered to do a FREE secret shop or provide a complimentary coaching session for our listeners. You can call Adam directly at (602) Read More
Embedding Core Values into Your Business Decisions
This article was provided by our friend, Kristen David. Her company, Upleveling Your Business, empowers business owners to build thriving, profitable businesses run with systems. Learn more at www.uplevelingyourbusiness.com. Have you ever gone to a website and read about the company’s Core Values? It’s something that I always enjoy reading; it gives me a better sense of who l might be working with or purchasing Read More
The Catalyst for Growth Starts Here – LFMM 439
If you want to free up time and trust others to handle your firm in the way you want, it starts with having well-documented systems and processes. From there, the momentum builds and impacts every other facet of your firm. We explain how on this week's Law Firm Marketing Minute. Read More
Find Your Niche: Building Your Business by Narrowing Your Focus
A version of this article originally appeared on Forbes.com and was graciously provided by Paula Black. Paula Black is one of the world’s leading business and professional development coaches for lawyers, entrepreneurs & service providers, award-winning author & speaker. Over the past two decades, I’ve counseled and coached thousands of lawyers and other professionals in the art of business development. Read More
3 Steps for Perfecting Your Unique Value Proposition
It doesn’t matter whether you’re a business of one or the CEO of a multinational firm, if you can't clearly express your company’s value to your target market, growth will be difficult. Value propositions do that for you. By explaining why someone would want to buy your goods or services instead of a competitor’s, you maintain a competitive advantage. A good value proposition is critical to success, but there’s an Read More
Supercharge Your Social Media Game with a Virtual Marketing Assistant
This article was submitted by our friends at Get Staffed Up, a staffing company that provides virtual assistants to law firms and other small businesses to help you free up valuable time and get more done! You know you need a consistent social media strategy, but you either don't have the time to do it yourself or the resources at your disposal to have someone manage it effectively. Frankly, your marketing needs Read More
Control the Narrative: 4 Tips for Responding to Negative Reviews
As much as you may try to be, you're not going to be perfect. Some clients will inevitably be unsatisfied after working with you—possibly through no fault of your own! Now with social media, people have an outlet to air their grievances without even having to talk to you about it first, which has caused problems for small business owners all over the world. So what do you do when a disgruntled client who may be Read More
What Lawyers Can Learn from the Business World
This article was provided by our friend, Kristen David. Her company, Upleveling Your Business, empowers business owners to build thriving, profitable businesses run with systems. Learn more at www.uplevelingyourbusiness.com. Law school taught me a lot of things, but the one thing it didn’t teach me was how to actually run a business. I went through a lot of trial and error (and worked a lot of 85+ hour Read More












