ChatGPT has taken the Internet by storm since it launched late last year. This AI technology, which is currently free to use, is pretty impressive: give it a prompt and it can answer questions, write essays and emails, and even generate code. Given the enthusiastic reviews it’s gotten, no wonder some content providers are worried about becoming obsolete. It won’t happen, trust us. Here’s why ChatGPT and other AI Read More
Is ChatGPT the Future of Content? – LFMM 459
There's a lot of buzz around AI-generated content creators like Jasper and ChatGPT. On this week's Law Firm Marketing Minute, we take a dive into these platforms and see what they're really like. Please take a moment to fill out our listener survey at www.spotlightbranding.com/podsurvey Read More
How You Can Use Call Tracking Software for Your Business
This article was contributed by Samir Sampat, a Marketing and Events Associate with Smith.ai. Smith.ai’s 24/7 virtual receptionists and live chat agents capture and convert leads by phone, website chat, texts and Facebook. You can follow Smith.ai on Twitter, Facebook, LinkedIn and YouTube. Call tracking is a wonderful tool that can be used to help monitor outreach campaigns and gather useful information about your Read More
5 Video Editing Apps to Help You Take Your Content to the Next Level
The world of content is constantly changing. There are always new trends, styles, and concepts popping up. The biggest change, however, is the transition to more and more video content. Thanks mostly to TikTok (and Instagram's and YouTube's subsequent responses with Reels and Shorts), people are consuming more and more video content than ever before. One of the biggest points of concern for many creators is their Read More
098 – Exploring Media Forensics with Edgar Fritz
This week we're diving into an area where many of you might have some experience - forensics! Oftentimes lawyers will need to enhance or authenticate evidence to help their client's case, so Edgar Fritz from Reliance Forensics joins us to talk about that process, the future, and all that goes into his work. Learn more about Reliance Forensics by visiting their website at www.relianceforensics.com or giving them a Read More
Spotlight Branding’s Top 5 Receptionist/Chat Vendors for 2023
One of the easiest things you can delegate is the receptionist or front desk accountability. As a firm owner, you don't need to be answering the phone or manning your website's chat funtionality (you do have that on your website, don't you?). There are several ways you can easily (and cost-effectively) outsource these tasks, and we've developed several great relationships with these companies along the way. In no Read More
095 – Looking to the Future of Legal Tech with Jim Garrett
The legal industry is notoriously slow to adopt new technologies into their firm's systems and processes. This week, we're joined by Assembly Software CTO Jim Garrett to discuss what firms should already have adopted and what the future holds for the legal industry. Learn more about Assembly Software and their solutions for law firms at www.assemblysoftware.com Read More
Level Up Your Instagram Presence with Mojo
Instagram is one of the most heavily used social media applications right now, and there are lots of opportunities for businesses to make an impact with their content. However, you shouldn't just be posting hard calls to action with your phone number. You need visually engaging content that catches your audience's attention. Mojo is designed to do that. This free app provides you with tons of great-looking Read More
Find a Moment of Clarity with Headspace
In the fast-paced, hectic world in which we work, it helps to take a moment to just relax. Meditation, even for just a few minutes, can help us feel re-energized and focus to finish the day strong. Headspace is a science-backed app that provides meditation and mindfulness tools to help support your mental health. Whether you need a quick recharge during the day or help falling asleep at night, Headspace has proven Read More
Improve Your Time Management Skills with Focus Keeper
Struggling with an overwhelming task? Need an extra push to be productive? Got a huge project that you need to tackle over time? Focus Keeper could be the solution. This app, available on both Apple and Android, allows you to create projects and then assign dedicated working times to them in order to keep you on track. In other words, Focus Keeper allows you to work with time, not against it. Even more, Focus Read More
