At Spotlight Branding, we use Trello as our primary workflow management tool. However, this app is so versatile that it can practically be whatever you want it to be. This free app has been immeasurably helpful in allowing us to manage projects for our clients, as well as keeping ourselves organized with our other day-to-day tasks. This app works like a virtual board with individual cards you can use to organize Read More
What You Need to Know About the Facebook Newsfeed Change – LFMM 230
There has been a lot of buzz lately about this topic, but Spotlight Branding partner, Daniel Decker, has the scoop. Facebook wants users to see more posts from their friends, versus company page updates. It makes sense, but it makes it harder for company pages (i.e. your law firm's page) to be seen organically. Luckily, you can boost posts for a very small amount and move your posts up the page exponentially than Read More
Let’s Chat about “Website Chat” – LFMM 119
Should you put a website chat box on your law firm website? And, how easy is it? Listen to this episode for some quick insight into the value and ease of website chat. Read More
A Conversation with Avvo CEO Mark Britton, Part 2 of 6: How Lawyers Can Get the Most Out of Avvo
This is Part 2 of our interview series with Avvo CEO Mark Britton. You can view previous entries in the series here: Part One How should lawyers use Avvo to build their practices? And how should it fit in with the rest of their marketing efforts? Who better to ask than Avvo CEO Mark Britton: Avvo can be a great place to start your Web presence. But, I really am a believer that the more that you can get out Read More