After Eddie served in the Middle East, he came up with a system to help himself mentally on a daily basis.We call it the Eddie 5X5, but you can call it whatever you'd like. It's a system to help with both macro and micro levels. Eddie explains what it is and how it works. 👉Here's what you can expect: Eddie explains his system for mental wellness A little backstory on Eddie's journey ☝️We have a Read More
Scary Mental Health Stats in the Legal Industry – Ep 675
Mental health is not talked about nearly enough in the legal industry. There's an epidemic occurring as we sit here and listen, but not enough talk is happening.These stats are very scary, especially the last one! This episode will set the table for the entire week where we dive into things that we have personally experienced and seen help us and others!👉Here's what you can expect: 3 stats about mental health in Read More
What Do You Want Your Social Media To Do?
There are almost five billion people on social media, and, on average, people use 6.7 platforms daily. (https://backlinko.com/social-media-users) Many attorneys who use social media in their personal lives also use it to market themselves professionally, albeit using different profiles. One issue arising from this crossover is that people have pre-determined ideas about what works. Here are some of the more common Read More
The A to Z Social Media Guide for Law Firms – Ep 674
Everything you need for your law firm to be dangerous on social media is talked about in this episode! Take a listen, take some notes, make a plan, and get after it!We have a LOT of experience working with law firms on social media. Time and time again, we find that success and strategy looks a LOT different than what the mainstream media may suggest.👉Here's what you can expect: How you can prepare your law firm Read More
More Marketing In Less Time
There were (at least) two key statistics in our 2024 Legal Marketing Trends Report that warrant us discussing how a law firm can market itself effectively in less time. The first thing I want to bring up is that out of the 15,000 surveys we sent out to the legal community, 41% of them said they needed more capacity to devote more time to marketing. This is understandable. Although this may be one of the reasons they Read More
What Kind of Content Works Best? – Ep 673
We've been talking about social media all week. Now the question is 'What kind of content works best for your law firm on social media'. There's millions and millions of content being uploaded to each platform every day! How can you create the most influential content for your law firm's audience?👉Here's what you can expect: What kind of content works best for law firms? What format of content works best Read More
How Social Media Works for Law Firms – Ep 672
It all comes back to the reason for why you're on social media. If you want to get more bookings, then you may be disappointed more often than not! We have helped so many law firms realize that social media works as the perfect nurturing tool. It can help educate your potential clients and humanize your firm before the consultation even occurs!👉Here's what you can expect: The ACTUAL purpose of social media Read More
Shield Your Eyes From Vanity Metrics
Advertising and marketing have changed significantly in the last 60 years. The most obvious one is technological advancement. In the 1960s, marketers relied on print media, radio, and television. These have been replaced with the internet, social media platforms, and smartphones. This shift not only speaks to how audiences are reached but also how they interact with marketing efforts (content), The other Read More
The Art of Content Multiplication – Ep 671
Don't have enough time to create a consistent stream of social media content? The Art of Content Multiplication can help.This process will save your firm time and creative energy! We are doing it as we speak! It is a very cool concept that works like a charm.👉Here's what you can expect: How to create more content with less time Ideas for your firm to consider for content ☝️One of our best free resources Read More
The Social Media Diet for Law Firms – Ep 670
Getting a lot of engagement on social media is possible for law firms, but it does not deem your efforts there successful or unsuccessful.Eddie & Smike talk about the social media diet. How do you get down to the core purpose of your law firm's social media?👉Here's what you can expect: Mainstream expectations vs reality What the actual purpose of social media is ☝️One of our best free resources that Read More
