In this episode, we explain what average session duration does (and does not) tell you inside Google Analytics. Read More
Google Analytics Explained: Users vs. Sessions – LFMM 620
This week we're explaining various metrics and concepts inside Google Analytics. In this episode, we explain the difference between users and sessions (and views)! Read More
Law Firm Social Media: Consistency Is Key
Social media is often a point of contention for lawyers, often accompanied by concerns about annoying their audience. However, embracing a consistent posting strategy is not only encouraged, but can also significantly enhance your online presence. In this article, we'll explore why posting consistently to social media is a fantastic way for lawyers to stay connected with their audience and provide practical tips for Read More
Marketing Isn’t Just Lead Generation – LFMM 619
So many lawyers get caught up in constantly trying to generate more leads that they leave a TON of business on the table because they fail to continue marketing to the people who are already in their system. We explain what to do in today's episode. Read More
Tips for Better PDFs – LFMM 618
You use PDFs a lot in your firm, right? Here are a couple of tips to make them better! Read More
Social Media in 2024 = More Video and More AI
As we step into 2024, social media will continue to grow in importance for a law firm's marketing strategy. Even more, the way you use it and your audience consumes it will continue to shift towards more video content and continued seamless AI integration. For lawyers seeking to enhance their firm's marketing strategy, understanding and harnessing these trends can be a game-changer. The Rise of Video Read More
Would Your Firm Run Without You? – LFMM 617
If something happened to you, would your firm continue to run without a hitch? We explain the simple way to ensure that happens on today's episode. Read More
The Ingredients of Your Social Media P.I.E. – LFMM 616
Your social media strategy is like a recipe. We're giving you the ingredients on today's episode! Read More
Law Firm Leadership Part Two: Hiring
This article was provided by Gary Mitchell, a lawyer coach since 2005, taking a unique approach with his clients by focusing on the psychological aspect of the way they work. Having coached lawyers from coast to coast spanning numerous practice areas and at all stages in their careers, Gary continues to expand and hone his knowledge of the legal industry with every new client engagement. If you read my first part Read More
What Social Platforms Should You Be On? – LFMM 615
Should you focus on your favorite social media platform, or have a presence on multiple? We answer this question on today's episode. Read More
