This article was provided by Abby Connect, a human receptionist service backed by A.I. technology. We provide dedicated teams of receptionists who answer, transfer, take messages, make outbound calls, schedule appointments, and more, all while sounding like they’re in your office. Every Abby team member, from receptionists and CS to sales and the office team, is dedicated to revolutionizing the small business Read More
How to Get Referrals from Past Clients – LFMM 569
Your past clients can be a wealth of referrals for your firm. You just need to make them part of your marketing ecosystem and stay top of mind. We explain how to do that on today's episode. Read More
You Don’t Need to Go Viral to Be Successful on Social Media
For many influencers, success on social media is determined by how many likes, comments, shares, and follows they receive from their posts. For businesses in the fashion, food, or tech space, engagement and virality is also very important when determining their success. But… You, as a law firm, should NEVER expect to go viral on social media. In fact, if the only reason you post content is to try to go viral, Read More
Websites Don’t Create Leads – LFMM 568
Listen to us: WEBSITES DO NOT CREATE LEADS. They can convert them, but they can't create them. We explain what we mean on today's episode. Read More
Win an Award? Here’s How to Publicize It the Right Way
Congratulations! You just won SuperLawyers Rising Star. Or maybe you earned an award for your website’s design. Or maybe you won one of these awards. Don’t just keep that glory to yourself. Let your audience know! Show it off and be proud. Here are the best ways to do it. 1. Explain the Award Write up a quick press release and provide some contextual information about the award. After all, most people may Read More
Key Law Firm Metrics Part 3: Average Case Value – LFMM 567
Our metrics series continues today with a quick discussion around your firm's average case value. This is a really underrated metric that can tell you A LOT about how well your marketing is doing. Read More
Key Law Firm Metrics Part 2: Win Rate – LFMM 566
Our series on law firm metrics continues with a short discussion on your firm's win rate. What is it and why is it important to track? Marc has the answer. Read More
5 Statistics That Should Shape Your Law Firm’s Content Marketing Strategy
From answering calls and messages in real-time to appointment scheduling, your clients will receive the care and support they need With LEX Reception. Our legal answering specialists are on hand 24/7 so you'll never miss a call or a future case. With custom scripting and software that can seamlessly integrate with your current workflow – we’ll make sure every potential client gets fantastic service from the very Read More
Key Law Firm Metrics Part 1: Leads – LFMM 565
We're starting a new series this week as Marc comes to you to talk about key metrics your law firm should be tracking. We're starting off with an easy one today with your firm's leads. Read More
5 Big Financial Mistakes Most Small Firms Make
When you’re running a small law firm, client service and representation will be your key focus, but it shouldn’t be the only one. You also want to keep a close eye on your finances. Money matters, and making mistakes in this department can have serious consequences. In this article, we'll highlight five common financial blunders that small law firms often make. Whether you're just starting out or have been Read More
