Well, when it comes to email marketing we, first of all, actually try to stick with the content list you already have so if you want to go out there and purchase a list, if you're a business attorney and you want to go purchase a list of business owners go for it but there's a lot of rules and laws and things like that you need to consider. So when we look at email marketing we really try to think in the context Read More

Well, I mean having your Web site lists your credentials is nice and all but first of all, whose Web site doesn’t do that; that's kind of the basics, you know, so I mean any prospects that's looking at you and maybe a couple of other attorney's is going to see a great list of credentials and typically it's not hard to make your credentials look good.  No offense if you have a great list but I think you need to hear Read More

Well there's no really right or wrong answer to this. Okay, we typically advise once a month for most of our clients it just really depends on the nature of the newsletter. Really the idea is you want people to pay attention to it, right, so you don’t want to do something too often to where it's too much, where they're going to unsubscribe or just ignore it so once a month seems to kind of be a good average but that Read More

Well video is definitely a great way to improve your Web site, remember your Web site's primary aim should be to enhance your credibility, to further someone's impression of you as a trusted leader or expert in your practice area so video is just another way you can do that on your Web site. We like to recommend to our clients to use video to answer common questions, to talk about topics that client's would be Read More