Video FAQ Library
We’ve amassed an impressive library of video responses to common marketing questions asked by lawyers like you. Take a look at our FAQs so far, and check back often for new additions. Got a question you’d like answered? Contact us here.
 September, 2016 Well in some ways this question is actually easiest to start off with maybe what not to include or maybe better said what not to make the main focus. It’s really easy to want to talk about a case that you just won or share about a new hire or something … |
September, 2016 When it comes to assessing if your law firm marketing is working or not really actually it starts internally believe it or not. Sure, there are metrics that a marketing company can track, okay, but at the end of the day you know better than anyone else … |
August, 2016 When it comes to blogging the first thing you should do is put yourself in your clients and prospects’ shoes. Ask yourself, what are the typical questions that they have or what is typically the type of information that they’re seeking answers on or in … |
August, 2016 Well, think about the Internet this way, I mean, people spend a lot of time there so this includes your past clients, this is your colleagues, people just spend time online. So if you think about the Internet as another way to stay top-of-mind and stay … |
July, 2016 Well when it comes to this question about how can Internet marketing help your law firm let’s start by hopefully agreeing that in general you need some type of marketing even building relationships and getting referrals is marketing. When it comes to u … |
July, 2016 Well this is always a fun question to answer when it comes to am I really going to get business from social media. I mean, first of all the answer is yes, you could, I mean, even just internally we have some clients that get business from social media … |
June, 2016 When it comes to social media the first thing to realize is that a ton of people are there, that’s where they spend time. I think that in the next couple of years Facebook is supposed to go over two billion people and that’s crazy. So your law firm ca … |
June, 2016 Well, the biggest thing you want your Web site to do for you is really be something that’s going to impress people when they get there that’s going to clearly showcase your credibility, your qualifications, your expertise, so you really need to ask you … |
May, 2016 Well, I think the first thing I would ask yourself if you think your Web sites just okay and you’re really wondering if you need a new one is do you want people to say that, oh, I thought working with such and such was just okay! No, of course not! You … |
May, 2016 Well this is always a tricky question when it comes to ROI for your marketing. The first thing I would communicate is that you have to understand what’s measurable and what’s not. So with different platforms, social media, your Web site, whatever it is … |
